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Saturday, April 16, 2011

Mistakes to Avoid When Selecting an SEO Firm

Guest post by: Brian Waraksa

When an e-commerce business person want to start searching for a SEO company, they will both be very excited to get a marketing campaign started, and they will be overwhelmed with all of the choices available. They will more than likely go with the first company on their list, because they will be intimidated about their lack computer and internet marketing knowledge. The fact is that many business owners are intimidated about internet marketing, and they will want to turn this task over to anyone who claims to be a professional. While it might be tempting to trust anyone who posts a classified ad, and who claims to be a web design and SEO guru, there are some things that a smart consumer needs to watch out for, so that they aren't making mistakes that will cost time and money when selecting the right SEO marketing company.

First, one needs to make sure that when they are picking out a SEO marketing company, one should do a Google search on this company. The company should have a high page ranking. Think about it, if they can't even market themselves high on the search engines, what good are they really going to be for you and your business? Before an SEO company can make claims to put one's business high on the search engine rankings, they should be able to prove this with their own business rankings, right?

Another mistake to avoid when hiring a SEO company, is hiring a company that doesn't offer excellent customer service. Excellent customer service for web design, or for any internet services, is customer service that is available 24/7. This is because an e-commerce business person needs to make sure that all of their online processes are optimal at any time of day or night. The last thing that the business person needs is to find that their website isn't ranking high enough to be found, and they can't get the situation corrected. Every moment that a website isn't ranking high enough means lost revenues. The right SEO company understands this, and they will avail themselves to their clients at all times, especially if the company is also managing the web design as well.

One more mistake to avoid when hiring your next SEO company is to make sure that your company isn't hiding anything from you. This means that your potential company should be completely open with their processes, and they should be open with their previous clients. If the company has been around for a while, and if they have developed a great reputation, they should have some sterling clients on their list. Don't be afraid to ask for references. After all, why would you want to go into a situation blind? Why not ask for the opinions of those who have experienced the SEO marketing company that you are considering to launch your first campaign?

But there are other things you should beware too, check article Top 3 things to look out for when hiring a SEO company for more informations.

Brian Waraksa is founder and president of Raxa Design, which is a Houston graphic design, branding and marketing firm. Raxa Design also offers Houston SEO services
Raxa Design
2100 West Loop S # 900, Houston, TX 77027-3522
(832) 429-7292 ‎

1 comment:

MakeRank said...

Thanks for putting this up! I feel that hiring an SEO company is bit risky as there are so many companies pretending to be no.1 and assuring you for top ranking.

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